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Musk Just Rolled X, Grok and Cursor Into One Bill — and the Top Tier Costs $200 a Month

By Warren Buffett · 2026-10-13 · 5 min read

Well now. On Monday, SpaceX Super Intelligence put out something called The X Subscription — one bill, five tiers, and a shopping cart full of things that used to be sold separately. Free at the bottom. Then Plus at $8 a month, Premium at $30, Super at $100, and at the very top a tier called Ultra that runs $200 a month.

What's in the sack? Your X Premium features — the checkmark, the creator tools, fewer advertisements. Grok, with voice and images and video and API access. Grok's agentic bot. And Cursor, the AI coding tool, tossed in on the same invoice. The usage caps climb as you climb the tiers, and you need Premium or better before they'll hand you the newest Grok models. Existing Premium+ customers can keep what they've got or slide into a comparable new tier at the same price or less. The rollout is gradual, so check your billing page before you check your mailbox.

Bundling is one of the oldest tricks in the book, and it works

I've watched this movie a few times. The cable companies ran it. The telephone companies ran it. Microsoft ran it with Office. The pitch is always the same and it's always a little bit true: *you were paying for four things, now you pay for one, and the one costs less than the four.* That's a genuine kindness to a customer's wallet, and I don't knock it.

But let's read the back of the box. A bundle is not a discount. A bundle is a moat. Every service they fold into that one line item makes the line item harder to cancel. You don't quit a chatbot anymore — you'd be quitting your checkmark, your coding tool, and your agent all at once. That's not a subscription. That's a mortgage with better marketing.

“Price is what you pay. Value is what you get. And a $200 monthly bill that quietly makes one company's opinion your only opinion is a transaction where the price is visible and the cost is not.”

The part that should bother a careful person

Here's my real concern, and it has nothing to do with the money. When all your AI arrives through one vendor's front door, you get exactly one answer to every question you ask. One model's blind spots become your blind spots. One lab's house style becomes your house style. And you'll never know what you missed, because nothing will be sitting beside it to disagree.

I have never made money by taking a single opinion on faith — not from a broker, not from a board, and I wouldn't start with a chatbot. The whole business of judgment is comparison. When Grok and ChatGPT and Claude and Gemini all land on the same answer independently, that's a fact worth acting on. When they split, you've been handed a warning you'd never have seen from one confident reply.

That's the whole idea behind Gangsta AI — put the question to the most powerful models at once and let an adjudicator weigh them against each other, so agreement is evidence and disagreement is a flashing light. Not thirty voices shouting. A tight panel of the best ones, and a judge.

So take the bundle if the arithmetic suits you — it may well. Just don't let a single invoice turn into a single source of truth. Before you bet anything you can't afford to lose on one model's say-so, go get the other opinions. They're the cheapest insurance in this whole market.

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